Here is the (not-s0) short course in media business.
1) A search for a new model: a quest to find ways to pay for journalism and save the industry
2) The tale of the broken car: why working harder won’t save the journalism industry
3) 4-D Funding: The revenue model laying out the four ways journalism companies can make money
4) Who is the customer: a heathen’s look at what appears to be a simple question
5) Differentiation: how to get people to actually pay you for the news you create.
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