Author Archives: mdgiusti

About mdgiusti

Michael Giusti is a journalist and educator. He is the Adviser and Chief Administrative Officer for the Loyola Student Media, which publishes the nationally award-winning Maroon newspaper. He has 20 years experience as a professional journalist and has worked in daily newsrooms, weekly business journals and as a freelancer for national and international publications. He holds an MBA and is passionate about media business models.

The New Quad: college newspapers’ quest for a sustainable business model

Posted on February 26, 2015

The move from push media to pull media will mean college newspapers will struggle to maintain relevance, authority and sustainability Continue reading →

Posted in Media Business Models, The future of news | Tagged | Leave a comment

In newsrooms, failure is often caused by faulty systems, not people

Posted on December 16, 2014

As a manager, you may ask yourself “why aren’t my employees doing what I want them to do.” Let me just caution you against the knee-jerk reaction most of us have – it is rarely because they are “lazy.” There … Continue reading →

Posted in Systems theory | Tagged , , , , , | Leave a comment

Bringing the Phoenix Cycle under control: how college media can avoid a boom-and-bust cycle

Posted on December 9, 2014

  A common phenomenon plagues many college media companies. I have come to call it the “phoenix cycle.” The phoenix cycle plagues newspapers, TV stations, radio stations, yearbooks, magazines — pretty much any student-run media entity. And I would venture … Continue reading →

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